Justine Tinari Thompson
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Resume

WORK EXPERIENCE

// RenoFi (Renovation Finance LLC.), Marketing Designer; September 2021 - Present

  • Collaborate with marketing and product design teams to progress RenoFi's visual brand identity for various B2C and B2B initiatives

  • Support partnerships and operations teams with creative B2B solutions for onboarding and maintaining strategic partners

  • Strengthen structural design solutions for users through UX and UI design, while building consumer facing products for both POS and product flow/customer journeys

  • Branding, promo, content marketing, digital, social and print advertising, collateral, presentations, and signage

// Freelance, Marketing & Brand Designer focused of small startups; March 2020 - Present

  • Conceptualize, develop, and manage a diverse output of materials for clients including:

    • Logos, branding, promo, content marketing, digital, social and print advertising, collateral, packaging, presentations, and signage

  • Monitor market trends and develop targeted communication strategies based on data to enhance brand awareness 

  • Develop advertising and marketing campaigns for clients, creating brand experiences and visual identities while matching the client’s brand identity and marketing goals

// Easterseals New Jersey, Design & Communications Specialist; December 2015 - March 2020

  • Manage the brands' identity and visual assets for New Jersey affiliate

    • NJ affiliate operating throughout all 21 counties of NJ

    • Spearhead design trends across other affiliate networks & the national brand offices

  • Provide tactical and implementation support to the Marketing team and its 10+ internal clients

    • Lead design initiatives on all advertising and communications projects

    • Manage internal client needs for branding, community outreach initiatives, events, & individual program objectives

  • Develop and design all visual/graphic marketing content

    • Advertising campaigns, brochures, annual reports, event installations, signage, social media graphics, newsletters, email newsletters, website wireframes, online and print assets, and occasionally photography & video work

  • Assist and manage all vendor relations regarding design, advertising and communications projects

    • Liaison with vendors and clients throughout the creative and design process

    • Prepare files and art for final print production

// All American Snow Removal, General Manager Marketing and Operations; August 2015 - Present

  • Responsible for creating the company logo

  • Manage all social media

  • Plan marketing and branding objectives

    • Customer acquisition

    • Word of mouth advertising & other communications initiatives

  • Oversee administrative tasks

    • Accounting, paperwork, written customer estimates and invoices

// PostGrad Creative, Co Founder/ Co Owner/ President; Apr 2016 – Apr 2017

  • Oversee all business objectives

  • Head most graphic design projects and the creative direction/brand identity

  •  Provide support by assisting in trafficking

    • Ensure that all marketing collateral and work from account services flows efficiently to creative and production departments

    • Ensure priorities are clearly established and achieved and that deadlines are met

    • Liaison with vendors and clients throughout the creative and design process

    • Distribution of final materials both print and digital

    • Record and organize invoices, client data, inventory, and scheduled calendar meetings

// ITHAKA, Intern/Design; June 2015 - September 2015

  • Design campaigns, marketing materials, and presentations

  • Manage stock images, design archive, and company templates

  • Location scouting for website photography

  • Assist in website redesign

// Blink Media (Formerly Blink.la), Intern/Social Media; Feb 2015 - June 2015 

  • Manage all social media platforms

  • Utilize internet marketing techniques to increase traffic and brand awareness

  • Leverage social networks to strengthen relationships with existing and potential clients

  • Apply SEO and backlink building to blog platform

// GetHearted, Intern/Retail Partnership; Sept 2013 - Jan 2014

  • Assist in generating retail partnerships through market research

  • Established retail presence in the greater New York area

  • Correspond potential partners with Founder and National Managers

// Access Confidential, AAR Partners Intern/Stewardship; Sept 2012 – Dec 2012

  • Solely responsible for contacting and maintaining user feedback

  • Gathered insight into the user experience and determine which user feedback required high, medium, and low priority support

PROFESSIONAL HONORS & AWARDS

Professional Features

  • GD USA - 2019 Responsible Designers to Watch | Oct 2019

Professional Awards

  • GD USA - 2019 American Inhouse Design Awards Contest Winner | Jun 2019

    • Winning Genre: Branding & Identity: We Celebrate - Easterseals 100th Anniversary

      • "The original and premier showcase for outstanding work by inhouse designers, recognizing their talent, the special challenges they face and, most important, the value they bring to their businesses and institutions."

  • GD USA - 2019 American Inhouse Design Awards Contest Winner | Jun 2019

  • GD USA - 2018 American Inhouse Design Awards Contest Winner | Jun 2018

  • GD USA - 2018 American Inhouse Design Awards Contest Winner | Jun 2018

  • ASTRA Awards, SILVER Winner | Jun 2018 

    •  The New Jersey Communications, Advertising and Marketing Association (NJCAMA)

      • Winning Genre: Billboards: Capes Campaign | The Astra Awards is an annual awards celebration open to all communication professionals in the state of New Jersey

  • ASTRA Awards, BRONZE Winner | Jun 2018 

    • The New Jersey Communications, Advertising and Marketing Association (NJCAMA)

      • Winning Genre: Newsletter: Enriching Lives - Fall 2017 Edition | The Astra Awards is an annual awards celebration open to all communication professionals in the state of New Jersey

EDUCATION

New York Institute of Technology, Manhattan, NY // September 2011 – May 2015 | Bachelors of Science in Advertising

Notre Dame Academy High School, Staten Island, NY // September 2007 – May 2011 | Regents Diploma

Educational Awards

  • Dean’s Honor List; New York Institute of Technology, Manhattan | Achieving GPA of 3.50 or higher 

  • Phi Eta Sigma, National Honor Society Member; New York Institute of Technology, Manhattan | Excellence in Academic Performance

  • Golden Key International Honor Society Member, 2012-2015; New York Institute of Technology Chapter, Manhattan | Superior Academic Performance / GPA of 3.70 or higher

  • Advertising Copy Award 2015; New York Institute of Technology, Manhattan | Demonstrating excellence in advertising & writing